SEO
“Search Engine Optimization Requires Solid On Page and Off Page Optimization Including Building Relevant Links”
So what the Heck is SEO?
SEO stands for search engine optimization and it is and has been a pretty big buzz word for a while now. Search Engine Optimization takes on two phases and SEO Bradley tackles both phases head on.
The first phase is a set up phase where your website is set up for on page optimization. This phase includes brain storming for keywords and phrases, linking structure strategy, keyword optimization, coding structure – title tags, meta tags, ALT Tags, Footers, Analytics set up, Google Web-master account set up, and a Competitor Analysis.
This first phase is extremely important and vital to your Online success. This first phase of search engine optimization can take a few days depending on the strategy and the number of pages that need to be optimized.
The second phase of search engine optimization is your monthly Online marketing and off Page Optimization. Off Page SEO involves obtaining relevant and quality authoritative Back Links to increase the popularity and importance of your websites landing pages. This is otherwise known as link building and focuses on increasing each pages’ ranking with targeted key phrases.
When done properly each page can show up in the search engine results pages (SERPs) for a variety of keywords. By creating these highly optimized pages on your website an increase in traffic and therefore an increase in sales will occur. As a Web Marketing Consultant we strive to provide quality search engine optimization solutions ensuring you get great results.
Link Building – Is the key component to off page SEO. For most search engines such as Google The more relevant links from industry related websites that point to your website, the more popular you are in their eyes, and therefore your website will rank higher. Link building involves increasing the popularity and importance for specific landing pages through relevant and or authoritative links from those sites to your own.
GEO Targeted Local SEO – Involves optimizing a website that is geared towards maximizing local search results in your city and surrounding suburbs. For many local small and medium sized businesses it does not make sense to target national type keywords, and most local companies do not realize they’re making this mistake leaving a lot of business on the table for their competitors.
Social Media Marketing, Social Media Optimization – A well thought out Social Media Marketing and Web 2.0 Strategy is essential in today’s competitive marketplace. Social Media Marketing can utilize any and more of the following: Social Bookmarking, Social Media Profiles – Twitter, Facebook, LinkedIn, and can include blog commenting, Web 2.0 Blog creation, Video marketing, Article Marketing, RSS Feed Submissions and more. Strategically connecting all your social media properties together referring back to your website can have a huge impact in the search engines.
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SEO Bradley works with clients in the following cities and states across the United States:
Chicago, New York, Los Angeles, Miami, Boston, Dallas, Indianapolis, San Diego, and other cities and states such as Michigan, California, Illinois, Massachusetts, Texas, Indiana, New York, and Florida, SEO Bradley will work with businesses of all sizes and budgets to accomplish your SEO Search Engine Optimization and Online goals.
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